The Food Size Cycle

The Food Size Cycle

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There's data suggesting that this model may apply to deep-dish/thin-crust pizza. I've designed a thorough multi-year study to investigate this personally, but funding organizations keep denying my grant requests.

Special 10th anniversary edition of WHAT IF?—revised and annotated with brand-new illustrations and answers to important questions you never thought to ask—coming from November 2024. Preorder here!